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My specialty is storytelling
Marketers have a great love affair with the power of the story. It’s certainly true that a good story can be very compelling. Stories help people to understand and recall a message. At least, good...
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Is Analytics “Different”?: 2 Lessons in Sales from The Mayflower Madam What’s Standing Between You and Your Quota? 5 Myths That Undermine Analytic Software Sales [2009] Self-Promoters Score! Why...
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